• It creates ideas through mass brainstorming
  • It offers the participants a simple and fun experience
  • Netizens evaluate one another's ideas and classify them by using grade scales
  • It encourages viral spreading with sharing in social media, allowing ideas to be published and friends to be invited
  • accurate innovation tips
  • traffic on the website
  • valuable leads
  • visibility and ´buzz´
  • consumer involvement

Final results:

Ranking of the best ideas for the researched topic, already tested and approved by the end consumer.

See the case below
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Have a look at the results from one of our iDEA projects
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